A huge market has sprung up for the rental of Cyprus villas and apartments close to the main holiday resorts. Astute Cyprus property speculators have seen this as a great way to enhance their investments potential. The plan is to purchase off plan and once the development is complete rent the property out to the lucrative holiday rental market whilst awaiting a sale. The Cyprus investment property would then earn not only in the increased market value but also from the holiday lets which could service loan repayments too. Whilst property investment does carry a certain amount of risk holiday villas and apartments are real easy to rent out if an investor should need to. This is good news for prospective buyers of any Cyprus investment property who may be concerned about the cost of ownership whilst awaiting a sale.